Compact camera expansive results.
Picture this: incredible, professional-looking photos from a compact, easy-to-use camera that’s small enough to slip into your pocket. The Cyber-shot® HX9V digital camera makes it possible with a host of intelligent features—including a massive 16x optical zoom, outstanding low-light performance and built-in backlight correction for incredible contrast. You can even shoot vivid HD video clips, then burn them to a DVD to enjoy on your HDTV7.

Great Low-light Shots
Sometimes a flash can wash out a scene, and make it hard to capture the authentic mood of the moment. For low-light environments, the back-illuminated “Exmor R” CMOS sensor delivers stunning performance and increases sensitivity by 2x to reduce noise. Shots from a night out on the town never looked better.

Zoom in on the Action
Get up close and personal without taking a single step. Thanks to a 16x optical zoom G lens, distant subjects are never out of reach. Zoom in close for great sports, wildlife, outdoors and travel photos, without the bulk or inconvenience of additional lenses or equipment.

Amazing HD Movies
Shoot beautiful HD movies and then burn them to DVD. By recording in the AVCHD™ format, you can transfer full 1080i clarity and smooth motion video to disc and play it on your Blu-ray Disc™ player or PS3™ game system7. Create an entire library of memories in high definition. Movie files are limited to 29 minutes each.

Incredible Contrast
From portraits to action shots, landscapes to close-ups—there’s beauty in the details. With a built-in backlight correction feature, this camera intelligently analyzes the image and adjusts the settings automatically. The result? A perfectly-lit shot every time.

Shoot in Immersive 3D
Capture still images, vast scenic vistas and 16:9 shots in spectacular 3D. As you sweep across the panorama, the camera records separate right-eye and left-eye images that make landscapes come alive on your compatible 3D TV or 3D-enabled VAIO® computer4.

Effortless Panoramic Shots
Intelligent Sweep Panorama™ HR mode reaches beyond the traditional wide angle lens to let you capture expansive, breathtaking shots of landscapes or cityscapes in incredibly-detailed high resolution. Just press the shutter and pan the scene with a sweeping motion. The camera takes care of the rest—to spectacular results.

Incredible Contrast
From portraits to action shots, landscapes to close-ups—there’s beauty in the details. With a built-in backlight correction feature, this camera intelligently analyzes the image and adjusts the settings automatically. The result? A perfectly-lit shot every time.

Shoot in Immersive 3D
Capture still images, vast scenic vistas and 16:9 shots in spectacular 3D. As you sweep across the panorama, the camera records separate right-eye and left-eye images that make landscapes come alive on your compatible 3D TV or 3D-enabled VAIO® computer4.

Effortless Panoramic Shots
Intelligent Sweep Panorama™ HR mode reaches beyond the traditional wide angle lens to let you capture expansive, breathtaking shots of landscapes or cityscapes in incredibly-detailed high resolution. Just press the shutter and pan the scene with a sweeping motion. The camera takes care of the rest—to spectacular results.

Picture having it all
Capture fantastically framable photo ops with a high-grade Carl Zeiss® 25mm equivalent wide angle lens and 5x zoom. Convey lush landscapes, breath-taking coastlines and expansive cityscapes using Sweep Panorama mode and review them on the 2.7″ screen. Shoot moving moments in 720p HD video to share and relive, again and again. Get less obnoxious blur thanks to Optical SteadyShot® Image Stabilization. Slip the slender W570 in your pocket before your next adventure — a multitude of features and fun await.

Panoramic Shots Made Easy
Sweep Panorama Mode reaches beyond the traditional wide angle lenses to let you capture expansive, 235-degree shots of landscapes or skyscrapers. Just press the shutter and shoot the scene with a sweeping motion. The camera does the rest.

Shoot Movies in HD
Nothing recreates the moment like razor-sharp, high definition video. Your movies will look stunning on YouTube™ and similar sites thanks to the 720p high-definition MPEG4 recording format. Record up to 29 minutes (or up to 2GB) per movie in 720p format.

Goodbye Blurry Photos
Don’t let a not-so-steady hand prevent you from capturing the moment. Optical SteadyShot™ image stabilization uses a built-in gyro sensor to detect camera shake and automatically compensates to help prevent blur without sacrificing image quality.

A Smarter Auto Mode
Unlike traditional auto mode, Intelligent Auto (iAuto) mode thinks for you—recognizing scenes, lighting conditions and faces—and automatically adjusts the settings for you. The results are clear images, faces with natural skin tone and less blur.

Fit Everybody In
The professional-quality Carl Zeiss® Vario-Tessar® 5x optical zoom lens with 25mm equivalent wide angle brings distant subjects closer for great outdoor and travel photos. Plus, the wide angle lens helps you fit everyone in for better group photos.
 

Faces First
Sony’s Face Detection technology detects up to eight individual faces and adjusts focus, exposure, and white balance to help deliver crisp, properly lit images of family and friends. The Anti-blink function works to help counter blinking and squinting.

Sweep Panorama™ mode
Reach beyond the traditional wide angle lens, and capture more breathtaking shots with Sweep Panorama™ mode. Simply press the shutter button and sweep the camera in the desired direction and the camera continuously shoots at a high speed, then seamlessly stitches the images together with automatic position adjustment to create one stunning panoramic image. Available in wide and ultra-wide options, the camera can take panoramic shots of up to 235 degrees. Now capturing wide landscapes is as easy as press and sweep.

Everyday extraordinaire
Inspiration is everywhere. Get a compact companion capable of capturing unique beauty wherever you find it. Fill your photo gallery with memorable moments in time captured in stellar 14.1MP detail. Capture wide open ranges and soaring cityscapes with Sweep Panorama™ mode. Get great looking shots of your next night out without little to no learning curve — Face Detection and Smile Shutter™ technologies will help catch your subjects at their best while SteadyShot® greatly reduces blur.

Ultra-wide, 230-degree Panoramic Shots
Use Sweep Panorama mode to get breathtaking 230-degree panoramic shots. Capture beautiful horizons and captivating cityscapes by pressing the shutter button and sweeping the W530 in the desired direction. The camera does the rest, shooting multiple images at high speeds and seamlessly stitching them together to create one continuous image.

Goodbye Blurry Photos
Don’t let a not-so-steady hand prevent you from capturing the moment. Optical SteadyShot™ image stabilization compensates for camera shake and helps prevent blur through use of digital processing technologies.

A Smarter Auto Mode
Unlike traditional auto mode, Intelligent Auto (iAuto) mode thinks for you — recognizing scenes, lighting conditions and faces — and automatically adjusts the settings for you. The results are clear images, faces with natural skin tone and less blur.

Faces First
Sony’s Face Detection technology detects up to eight individual faces and adjusts focus, exposure, flash, and white balance to help deliver crisp, properly lit images of family and friends.

Fit Everybody In
The professional-quality Carl Zeiss® Vario-Tessar® 4x optical zoom lens with 26mm equivalent wide angle brings distant subjects closer for great outdoor and travel photos. Plus, the wide angle lens helps you fit everyone in for better group photos.

Catch Them Smiling
Capture a smile the moment it happens with Smile Shutter™ technology. Simply press the Smile Shutter button and when your subject smiles, a photo is automatically taken. You can even adjust the sensitivity for adults or children for even better results.